Service Provider information

MyChoice allows you to get a free directory profile in order to promote services that you provide, add pictures, location and contact details so that customers can enquire about your services.
Please click on the link Provider's Login Request to request login details for your service on MyChoice, noting that:
  • For the 'User Name' section you should choose a memorable name or word you would like to use as your MyChoice ID. User names will not be visible to the public. 
  • For the 'Organisation' section, either check the drop-down list to find out if your organisation is already present on MyChoice, or simply type the organisation name in the box below.
  • If you are a new organisation, you should use the 'Notes' box to tell us briefly about your services (including any registration numbers for CQC, Ofsted etc.), or direct us to your website if you have one.

Once you have been granted access you can Log-In to the MyChoice Admin area to edit information related to your service page(s) at any time. However, if you make changes to your service details some of these may not appear until they have been approved by MyChoice staff during business hours.

Personal data

Any personal data that you provide will be processed in accordance with current data protection laws. It will be used by Leicester City Council and by our partners to deliver and improve services and fulfil our legal duties. We will not disclose any personal information to anyone else unless required or allowed to do so by law. Read more about how we use personal data in our Privacy Notice on

PLEASE NOTE: inclusion on MyChoice Directory does not imply endorsement, approval or recommendation by Leicester City Council.